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What is AusIDentities?

Welcome to the AusIDentities Zoo, where understanding people's innate differences helps everyone thrive.

Every zoo is home to different animals, each with their own characteristics, needs and ways of interacting with the world. People are no different. We all have our own ways of thinking, communicating, learning and relating to others. The challenge is learning to understand and appreciate those differences.

AusIDentities is a uniquely Australian personality framework that brings this understanding to life through four iconic Australian animals — the Dolphin, Eagle, Kangaroo and Wombat. By making personality differences simple, fun and engaging, we help people discover more about themselves and the people around them.

Far more than just personality theory, AusIDentities provides practical insights and tools that can be applied every day, from helping teachers create more inclusive classrooms, leaders build stronger teams, and families develop healthier relationships. From communication and leadership to teamwork, career choices and learning, knowing 'Who's Who in your Zoo' can make a difference.


First launched in 2005, AusIDentities has been used in more than 350 schools across Australia and by hundreds of businesses, universities, community organisations and not-for-profits, including the Australian Red Cross, Scripture Union and Foster Care Australia.

Because when we understand our differences, we are able to bring out the best in each other and create healthier connections.

Different Animals. Different Perspectives.
Better Connections.

Just as every animal in the zoo has its own characteristics and needs, people think, communicate, learn and respond to the world in different ways. When we fail to recognise these differences, misunderstandings, frustration and unnecessary conflict can too easily become part of everyday life. So, what to do about it?

The answer begins with understanding. When we learn to recognise and appreciate what makes people tick, we can change the way we communicate, work and connect with one another. Misunderstanding gives way to awareness, judgement makes room for acceptance, and frustration can develop into a genuine appreciation of the strengths and contributions each person brings.

You don't have to be the same animal to belong in the same zoo. By understanding and valuing our individual differences, we can build stronger relationships, work better together and create environments where people get along together, and everyone has the opportunity to thrive.

"I want to share the AusIDentities framework with as many people as possible — particularly our young people — helping them to develop a greater understanding of who they are, what positive qualities they bring to the world and why the people around them may see, think and respond differently."

"I believe that greater self-awareness, acceptance and understanding can help build confidence, strengthen relationships and create healthier, more connected schools, workplaces and communities." Michael White - Creator of AusIDentities

Michael White

Meet the Creator

Author, leadership educator and personality expert Michael White has spent more than 20 years helping thousands of people better understand themselves, understand others and create positive change in their personal and professional lives. His work includes workshops, keynote presentations, training programs and he is the author of several books and more than 40 practical learning resources.
Meet Michael →
AusIDentities mobile app

AusIDentities App

The AusIDentities app uses four iconic Australian animals to make personality and human behaviour simple, engaging and easy to understand. With insights tailored across three age groups, 7-12 years of age, 13-18 years, and Adults, the app helps users recognise their own strengths, appreciate individual differences and better understand the people around them.
Explore Our App →

Who's Who in the Zoo?

Are you a Dolphin, Eagle, Kangaroo or Wombat? Discover more about your AusIDentity and learn more about your personality, behaviour, communication style and values. Get a more in-depth description of the 4 Australian Animals that we use to highlight differences between the ways that people behave.
Discover the 4 Types →

AusIDentities - we help organisations and people uncover more of their true potential.

Frequently Asked Questions

AusIDentities draws on the same foundations as MBTI but translates them into four memorable Australian animal types. Teams that have used MBTI, DISC or HBDI find the transition simple — the same insights, without the complex theory, so they actually stick.

Yes. The model draws on the work of Dr David Keirsey and more than 30 years of personality research, and has been applied in schools across Australia since 2005.

After typing more than 20,000 teachers over a period of 20 years, we've found nearly 70% of teachers are “Wombats” — a pattern that helps schools understand their own culture and communication styles.

In our work, we have worked with thousands of students, and found that roughly 90% of at-risk students identify as “Kangaroos”. Recognising this early helps educators connect with and better support these students.

AusIDentities has been used by Peak Bodies such as QASSP, QELI, Catholic Education, the University of the Sunshine Coast, TAFE, Scripture Union, the Red Cross and the Salvation Army, among many others.

Work With Us

If you are considering bringing AusIDentities to your school, workplace or community - tell us a little about what you're after and we'll be in touch.
What are you enquiring about?
AusIDentities
Understanding people. Creating connections. Building potential.
A uniquely Australian approach to self-awareness for more than 20 years.
get in touch
Located on the Sunshine Coast
[email protected] Free Test
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